Director, Communications + Business Development
New York City
Arielle is an experienced marketer with expertise in brand positioning, reputation management, messaging, and lead generation. During her time as Director of Marketing and Communications at Stevens Cooperative School, a private school with campuses in Hoboken and Jersey City, one of Arielle’s great accomplishments was to lead the school into the digital age, laying the foundation for and managing social and digital marketing campaigns across a variety of channels.
Prior to working at Stevens Cooperative School, Arielle spent 10 years in legal marketing, managing business development and communication efforts for international full-service law firms. She conducted market research, coached pitch teams, and supported messaging, placement and promotion of thought leadership pieces.
Arielle enjoys collaborating with teammates and is passionate about finding engaging and relatable ways to tell an organization’s story. She received her B.A. in Psychology from Binghamton University.