New York City​

 

Alexandra Aleskovsky is a consumer space growth leader with more than 20 years of strategic and operational experience in multiple industries including Consumer Products, eCommerce, Health and Wellness, and Education Technology.  Alexandra has a track record of driving growth as CEO, Chief Growth Officer, GM, CMO, and Division President in consumer-first companies including Weight Watchers.com, Scholastic, and Colgate-Palmolive.  Alexandra has notable success and expertise in efficiently scaling digital strategies and improving profitability, market share and enterprise value. 

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She has led DTC businesses and digital transformation efforts across a spectrum of company sizes and stages of maturity from startups to growth stage companies to Fortune 500 organizations. In her leadership roles, Alexandra has had full P&L management with revenues of $450+ million and teams of 200+. 

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Over the past 20 years, Alexandra has focused her leadership skills in the digital space providing strategic and operational direction to companies seeking to expand their brand presence, consumer engagement and revenue. Her select record of accomplishment includes: 

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•    Led the development of all marketing initiatives from start-up to sustained growth for ClubMom/CafeMedia, a venture-backed pre-revenue startup for moms (Revenues from $0 to $60 million).
•    As General Manager for WeightWatchers Online, led team to double the business from $90 million to $200 million in two years and oversaw the launch of WeightWatchers for Men, a standalone business.
•    As a member of the Executive Management Committee of Kaboose, Inc., a $90 million family-focused global digital media company with a portfolio of digital brands, assessed strategic alternatives for creating value leading to a successful liquid exit for shareholders (Disney Family and Barclays Private Equity). 
•    As President of eScholastic, the digital division of Scholastic’s $2 billion revenue business, led digital transformation and turnaround of Scholastic's web properties. doubling DTC revenues and growing operating income by 20%. 
•    As Executive Vice President and Chief Growth Officer at the American Kennel Club, expanded digital revenue by 275% by relaunching digital media business, launching new product verticals, expanding partnerships, and redefining the value proposition of the core business.  Achieved #1 position in category.
In addition to her MBA from Harvard, Alexandra has a BBA in Finance from the University of Texas at Austin.  

 

Alexandra shares her expertise by coaching and mentoring young professional women. She is also as an advisor and Board Director for several startups and is a speaker at industry forums and business schools.   She resides with her family in Englewood Cliffs, NJ and is an avid world traveler, lover of good food, and a forever learner.